Raksha Bandhan · 28 August 2026
Some threads are longer than others.
Distance is the part everyone mentions. What they'll remember is that you stopped everything and thought only of them.
Just ₹19 — one link, no signup
28 August 2026
10,000+
rakhis tied
41
countries reached
90s
to make one
The thread doesn't care.
A rakhi was never about the string. It was about someone stopping their whole day to think only of you. That part travels fine.
- Happy Raksha Bandhan
- what everybody says
- The tie between siblings
- what the day is actually for
- Same thread, same promise
- what you mean by it
Four silks
Pick the one that sounds like you.
Rajwadi Red
Banarasi crimson, mirror-work, the wedding-house energy.
Midnight Zari
Gold thread on deep indigo silk. Quiet, expensive, forever.
Marigold Morning
Sunlit genda phool, temple bells, the smell of a fresh thali.
Bombay Retro
1970s poster paint. Loud, funny, unmistakably ours.
Ninety seconds, start to sent
It takes longer to find a courier that delivers on a Sunday.
Pick their rakhi
Six to choose from. The one that looks like the ones from home.
Choose a silk, say the thing
Four card templates, and the message nobody manages to say on a phone call.
Send one link
They open it and the whole thing performs itself. No app, no account.
Purnima falls on 28 August
Don't send a “happy rakhi” text this year.
Ninety seconds of effort, and they get something they'll screenshot and keep. Which is, honestly, the whole point.
Tie your rakhi28 August 2026